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Why choose us?

Service, Parts and Much More in Dale

Long after you've found your dream car and scored the perfect payment plan, we here at Sternberg Ford want our relationship with you to continue and build. Jerry Ebert is our Service Manager and Zach Cross will assist, helping you maintain your vehicle for the long haul and helping you customize it with authentic manufacturer accessories and parts. Keep your F-150, Super Duty, Escape, Explorer, Bronco, Bronco Sport, Transit, or Ranger running, and looking, great for a long time, and get started by visiting our Dale location soon to shop, and care for, your next vehicle.

Fast Trade-in Value

Tell us about your car and we’ll give you an accurate value today!

Value Your Trade

No hassle financing

We’ll work with you to design a plan for your lifestyle & budget.

Learn About Financing

Competitive Specials

Browse our latest offers and save big on your next car!

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Service Specials

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LIMITED TIME OFFER

WE’LL BEAT YOUR BEST PRICE

ON A SET OF FOUR TIRES
PLUS GET A $150 REBATE
On these name brands: Goodyear®, Cooper®, Michelin, BFGoodrich®, Hankook, Bridgestone, Firestone, Toyo®, Pirelli, Yokohama®, and Nitto®. Submit rebate online or by mail; rebate payment will be sent by mail. Offer valid 11/13/25 to 1/5/26
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The Works

Starting From
$64.95
Synthetic Blend Oil Change Tire Rotation & Pressure Check Brake Inspection Multi-Point Inspection Fluid Top-Off Battery Test Filter Check Belts and Hoses Check
Sternberg Ford Special

Brake Pad Rotor Replacements

$40 Off
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Sternberg Ford Special

Wild Card

Savings Up To
$150 OFF
YOU SPEND
YOU SAVE
$100 - $249
10% OFF
$250 - $499
12% OFF
$500 - $999
15% OFF

Buy Four Select Tires Sensors

And Receive
$100 rebate or 22,000 Points
Ford Rewards members can redeem Points for this service and earn 10 Points per $1 spent on Ford Service. ** Join and activate Ford Rewards by downloading the Ford Rewards app? or visiting Ford Rewards.com.
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Buy Four Select Tires

And Receive
$100 rebate or 22,000 Points
On these name brands: Goodyear®, Cooper®, Dunlop®, Michelin, BFGoodrich®, Continental, Hankook, Bridgestone, Firestone, Pirelli, Yokohama®, Toyo®, and Nitto® FordPass Rewards members can redeem Points for this service and earn 10 Points per $1 spent on Ford Service. ** Join and activate FordPass Rewards by downloading the FordPass® app? or visiting FordPassRewards.com.
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Sternberg Ford Special

Tire Balance & Rotation

Starting At
$59.95
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Motorcraft® Tested Tough® MAX

$199.95 MSRP or 34,000 Points
With 36-month battery replacement warranty. Join FordPass Rewards today by downloading the FordPass App.
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Sternberg Ford Special

A/C System Evaluation

$25 Off
Includes: Evacuation/recovery of old refrigerant. System recharge to proper specifications, Ink Injection to find leaks
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Sternberg Ford Offer

Have Your Battery Tested

No Charge
Be sure you have the starting power you need.
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Sternberg Ford Offer

Military and First Responders

Receive an $80 Discount
with the purchase and installation of four select tires. On these name brands: Goodyear®, Michelin, BFGoodrich®, Continental, General, Pirelli, Hankook, Bridgestone, Falken, and Toyo®.
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Low Price Tire Guarantee
Why buy tires anywhere else, when your Ford Dealer offers all of this: • 17 major brands • 30-day price guarantee • All makes and models
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Gordie Boucher Lincoln of West Allis

Brake Inspection

Complimentary
Complimentary brake inspection performed by an expert technician.
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Ford Dealer Special

Ford Mobile Service

Complimentary
Let your dealer come to you for routine vehicle maintenance. It’s complimentary and available at select locations.
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Ford Dealer Special

Motorcraft® Warranty: Two Year

Unlimited mileage. Includes labor.
Motorcraft parts are covered for a full two years with unlimited mileage. Even limited labor costs are included.
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FORD PARTS WARRANTY

FORD PARTS WARRANTY: TWO YEARS. UNLIMITED MILEAGE. INCLUDES LABOR.* Ford parts are original equipment for Ford, Lincoln and Mercury vehicles and can help restore new-vehicle-like performance and reliability. And they're covered for a full two years with unlimited mileage. Even limited labor costs are included.
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Ask your Service Advisor about how you can earn

Ford Reward Points!

You can earn Ford Rewards Points on vehicle service & maintenance then redeem your points for service, parts, and accessories!
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Sternberg Ford

We Make Car-Buying Simple & Easy

Here at Sternberg Ford, we understand your time is valuable. That's why we provide options to make your next purchase or lease more convenient. If you prefer to do the process from home, you can start with a trade-in appraisal or a finance application. Once you select the vehicle you're interested in, you will have options to adjust your payments and purchase online. You can even get your vehicle delivered to your home! If at any point you decide you're more comfortable with one of our teammates by your side, we're here to help. Stop in any time we're open to pick up where you left off.

See Our Large Selection Of Vehicles

It is our mission to be the automotive home of drivers in the Dale, IN area. We provide a vast selection of new and pre-owned vehicles, exceptional car care and customer service with a smile!

Speaking of new models, you have your pick of our showroom. Our local dealership keeps a great stock of used cars, trucks, and SUVs in inventory. With competitive prices offered on every pre-owned model for sale on our lot, you won't find a reason to visit any other dealership in Dale.

Sternberg Ford